Saturday 13 December 2014

Signifiers of femininity

Science and the art of women's high heels:
Scientists from the Universite de Bretagne-Sud conducted experiments that showed that men behave very differently toward high-heeled women. The results, published online in the journal "Archives of Sexual Behaviour," may please the purveyors of Christian Louboutin or Jimmy Choo shoes -- yet frustrate those who think stilettos encourage sexism.

The study found if a woman drops a glove on the street while wearing heels, she's almost 50 percent more likely to have a man fetch it for her than if she's wearing flats. Another finding: A woman wearing heels is twice as likely to persuade men to stop and answer survey questions on the street. And a high-heeled woman in a bar waits half the time to get picked up by a man, compared to when her heel is nearer to the ground.

"Women's shoe heel size exerts a powerful effect on men's behavior," says the study's author, Nicolas Gueguen, a behavioral science researcher. "Simply put, they make women more beautiful."

...On women as "signifiers of femininity," raised shoes initially appeared in Ancient Greece and Rome, according to Elizabeth Semmelhack of The Bata Shoe Museum.
High heels do make women more attractive. They make women look more slender and less stumpy, and they give a woman a slightly more sexual posture. But the woman at the museum understands the true nature of the appeal better than the male scientist - unsurprisingly, most male scientists being gammas - as she understands that it is what the high heels signify - I am a feminine woman, not a feminist who will behave in a nasty and unpleasant manner - that causes men to behave more gallantly.

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